The Word: Personality

Life is a learning experience. The complexity of humanparticular characteristics and types of individuals. Such
behaviour is finely related to the several mechanismstheory began with Gordon Allport around 1937. Allport
which define how, what and when we learn about thedefined a trait as "a neuropsychic structure having the
world. People devote varied levels of energy tocapacity to render many stimuli functionally equivalent,
observe, memorise and recount the ongoing stimuliand to initiate and guide equivalent (meaningfully
around them - and that focus is the magical touchconsistent) forms of adaptive and expressive
which produces the fascinating ambiguity of mankind. Inbehavior." (1961)
the realm of behavioural science (and also commonThe Big Five is a model of personality that describes
sense), there is one word which is vastly used tofive defining personality traits. They were originally
define such effect: personality.described by Warren Norman (1963) and consist of:
What is Personality?neuroticism, extraversion, openness, agreeableness
'Personality' is a word originated from the Latinand conscientiousness.
persona, which means 'mask'. "Significantly, in thePhenomenological Theory
theatre of the ancient Latin-speaking world, the maskThe Phenomenological approach stresses the
was not used as a plot device to disguise the identityimportance of the cognitive side of human behaviour -
of a character, but rather was a convention employedtherefore - what and how people think.
to represent, or typify that character." (Wikipedia).Phenomenological theory dictates that conscious
Personality is a broadly used term which meaning canthoughts and beliefs are the major determinants of
be sought through popular knowledge. Most peoplepersonality. This approach puts individuals in the role of
use the word as a reference to the collection ofscientist: analysing the world and themselves within a
characteristics which define how a person sees andsocial context to reach conclusions about the
acts upon the world - something like a mix of theirformation and display of personality traits. George
thought processes and behaviour. In psychology, itKelly, a clinical psychologist, developed the concept of
could be defined as the emotional, cognitive and'personal constructs' which refers to the "categories
behavioural patterns unique to an individual, learned andwith which we interpret our experiences" (Peterson
incremented through experience, and relatively1997). The personal construct theory suggests that our
consistent over time.interpretations of the world around us create our
Overview of the Personality Frameworkpersonality. Therefore the concept of personality is a
The study of personality has developed relativelyflexible one.
parallel to the evolution of psychology as a science.Phenomenological theory was further developed by
The perspective on human nature has been floatingCarl Rogers' self-actualisation concepts. According to
between nature and nurture throughout the years, withRogers, the drive towards self-actualisation (familiar to
researchers constantly finding evidence to support andthe Maslow's hierarchy of needs) was the major
validate both determinants. Thus, many theoreticaldeterminant of an individual's personality. This
concepts of personality were based on thehumanistic and optimistic approach was also the basis
perspective that psychologists and behaviouralfor Rogers' client-centred therapy.
scientists had of human nature at a certain period inSocial Learning Theory
time.Finally, the social learning theory focuses mainly on the
"Over the years, numerous personality theories haveinfluence of social dynamics and learning. This
been proposed, and they can be classified withinapproached is based on behaviourism and it stresses
several major approaches, each assuming its ownthe importance that the human learning process has in
model of human nature. Personality psychologiststhe formation of personality traits. In social learning
within each approach emphasise different aspects oftheory, the most important psychological process is
personality, favor different research methods, and uselearning. The pioneering theorists of this approach
different standards to evaluate sufficient explanations."were John Dollard and Neal Miller, authors of the book
(Peterson 1997)Personality and Psychotherapy (1950). According to
Understanding personality involves not only analysingthem, people learn behaviours that decrease their
the individual as a whole, but considering individualphysiological drive.
behaviour in a particular social context. Culture plays aAlbert Bandura also played a key role in the
major role in defining the variants between individuals.development of this theory. Bandura affirmed that
For instance, western civilisations tend to encouragepeople learn through modelling, and such modelling
individuality - which increases the incidence of peoplebecomes the main determinant of personality. The
that present unique behaviour with the aim of standingconcept of self-efficacy, the belief that one can
out. Being distinctive in our society is normally a socialperform a given behaviour, creates an immediate
benefit. In other societies - such as Japan and China -mechanism in which people modify behaviour in order
uniqueness can play a divergent role: standing out isto improve performance in life.
not socially sanctioned and therefore not admirable.The Human Perspective
Theories of PersonalityPersonality is not only part of the realms of scientific
"The major theoretical approaches to personality areresearch and behavioural studies. In order to better
akin to great schools that dominated psychologyunderstand the world, we tend to create patterns - to
throughout the early part of the twentieth century".classify everything we can into groups based on
(Peterson 1997)common characteristics. This learning process seems
Psychodynamic Theoryto work effectively with our brain structure, and also to
Encouraged by Freud's psychoanalytic approach,improve the interpersonal communication process and
psychodynamic theories emphasise motivation andto define roles in a social setting. It is normal that we
emotion as the major dictators of personality, alonganalyse other people's behaviours and physical
with the presence of unconscious divergences ofappearance based on predefined ideas which are
individuals. In such theory, libido (defined by Freud as aenforced by our experiences, culture, inherited traits
'psychological energy') is the primary determinant ofand social setting.
our behaviour. This perspective concentrates on theA common example of such effect is found in the
conflict between an individual's biological motivationperspective towards personality: there are hundreds of
(instincts) and the social rules which guide commonpopular measurements of personality available through
individual behaviour. In the psychodynamic theory, thevaried media and in different formats. Horoscopes,
structure of personality is described in terms of thepersonality and intelligence tests, amongst others, are
conscious, preconscious and unconscious (id, ego andall part of our own way to view the world and to
superego). Other major contributors of this theoryplace individuals on common ground. It seems almost
were Carl Jung (collective unconscious), Alfred Adlernatural to categorise ourselves and others in an
(compensation for inferiority) and Erik Eriksonattempt to make sense of the world. Perhaps this
(psychosocial development).evidence indicates that Kelly's argument is particularly
Trait Theoryaccurate: in a social setting, aren't we all scientists?
The trait approach is derived from Darwin's theory ofContent Sources
evolution and the emphasis on individual variation within1. Wikipedia -
a species, defining the function of that individual in the2. Peterson, C (1997) Psychology: A Biopsychosocial
social setting. This theory is mainly concerned with theApproach. Addison-Wesley, New York.
heritable traits which determine behaviour and result in