Psychology of Clothing

A woman is walking along the street, her attirepraises scruffiness, as if it is saying: we are wearing
catches everybody's eyes: she is clothed in the latestthe same cloth all the time!
fashion. She draws everybody's attention, includingNevertheless, all this crude "old" cloth surpasses all
yours, not only with her toilet, but also with consciousreasonable prices. Some Levi's models cost more than
superiority. Are you delighted? Are you envious?6 thousands of dollars! This trend, often causing
Vainly! In fact, her appearance - is an evidence of herassociations with hippie from Beatles days, displays
deep inner complexes. There is a science "psychologyneglect to cloth and a challenge to social inequality.
of clothing", where the concept "fashion victim" - is notHowever, psychologists consider that a style of "chic
a popular phrase, but a clinical diagnosis. Orientationrubbish heap", which bourgeoisie added to its arsenal,
exceptionally on the last word in fashion - is a sign ofsays about its self-destruction and can even be
heightened hypochondria, a woman's psychologicaltreated as asking forgiveness for sins - similarly to
dependence on other people's opinion, uncultivatedmedieval monastic rags.
self-respect.4. Exotic (ethnic) style. Hindu, Chinese, Arabian and
According to psychologists, a man, whose costume isother oriental motives can be just a fashionable detail
extremely considered (no matter which one, even afor one people, and a completed style and manner of
skiing one), often tries to hide his colossal diffidenceclothing for other people. Such choice testifies to one's
and prove his value, attract attention and sometimesthirst for traveling, mental escape to exotic countries,
to confirm his superiority with the help of some attire.where everything is not so grey, like around. Exotic
All-sufficient, steady people with various interestsstyle, covered with bright national legends and
usually dress in rather simple way, not showing off, andtraditions, says about one's wish to live in a fairy-tale,
interest in new trends reasonably, not hunting for newescape from reality to some dream world. But it can
labels. They feel quite comfortable wearing as oldalso be a sign of belonging to culture, philosophy of
jeans, as an evening toilet (as a rule, rather reserved).some country, for example, Buddhism.
Moreover, to psychologists' opinion, one can discern5. Military style. Khaki color, camouflage pattern, details,
some certain type of self-consciousness behind eachpeculiar to military cloth, high heavy boots - some
style.women do like this style. You have not to be a
1. Classic style. Its main feature - are moderation andpsychologist to understand that this means escape
traditional nature in combination with fashionable trendsfrom feminine, a wish to gain a foothold in such
without carrying to extremes. Quite self-confidentmasculine qualities, like decisiveness and power. A clue
people, who do not feel any heightened necessity toto one's love for uniform (and for man's style in
prove their magnitude to other people, moreover usinggeneral) should be searched in childhood, in too strict
clothing, keep to this style.father's upbringing, often military people, or fathers
2. Sporty style. Prominent organization men, bankersdreaming about son and bringing up daughters, like she
and other rich men, who always used a stylewas a boy...
"costume-cravat", suddenly began sweeping away6. Country style. Variegated skirt, loose blouse,
jogging shoes, sporting cloth, rucksacks or sportivedecorated with patterns, laces or drawn-work, shoes
bags from counters. Yes, of course, today an idea ofwithout heels, simple beads, straw hat - these are
youthful appearance and healthy way of living hasattributes of natural, or country style. Simple, natural
seized a strong hold on our minds, but this does notcloths and simple-minded, plain patterns are typical for
mean all these people decided to go in for sport orit. This style can be a sign of one's nostalgia on country
invigoration. This cloth became a standard not only forlife or testify about one's ecologic views. A straw hat
exercising, but also for rest, vacation. A turn to visibleand a chintz skirt are saying with one accord with their
simplicity and liberation means striving of well-to-dopossessor: we are not synthetic, we are natural!
sections to "complete with poor", as psychologists7. "La Femme Fatal". This style is everlasting, but it is
consider.marked with fashionable attributes: high-heel shoes,
3. Grunge style. A style of "shabby cloth" gaveskirt with cut, deep décolleté, strings and
designers a good task! They are cutting off and out,open-work stocking. A woman-temptress, a
ripping up, soaking cloth in chloric acid, pressing, imitatingwoman-vamp, oversteps the limits of elegant
spots and patches knowingly - they do all these thingsmoderation venturesomely, and self-affirms, as an
only because a "grunge" style has come into fashion.object of men's lust. Strangely enough, the choice of
Tattered pullovers, dresses, coming unraveled, dirtythis style does not always mean a woman's
jeans are sold in leading couturier's shops and ordinaryheightened sexuality. We can rather say that such
boutiques. This is a challenge to elegance, struggle withwoman does not see any other advantages in herself,
stylishness, expensive refined cloths and impeccablewhich could attract men's attention to her and cause
seams. If earlier it was impossible to go out wearingtheir delight.
the same dress more than once, now "grunge" style