| People! | | | | as signals for "yes" and "no" [to answer questions], |
| In this issue of our newsletter, we've gone all serious | | | | obviously without their conscious knowledge." |
| and studious (some might say defensive!) and we | | | | Swack, 1992, A Study of Initial Response and |
| have been busy trawling the academic literature for | | | | Reversion Rates of Subjects Treated With The |
| research studies about NLP and hypnosis. We found | | | | Allergy technique) - Dr Judith Swack showed that |
| extensive studies to support the efficacy of hypnosis | | | | allergies in humans can also be removed by |
| in a range of settings and they are mostly of high | | | | psychological means, in a small study of ten people |
| quality and well-designed by boffins in the medical | | | | who had a variety of allergies (cats, dust, flowers, |
| world. Perhaps not surprisingly, as NLP is a mere | | | | cigarette smoke etc). Seven of the ten responded to |
| toddler, in therapy terms, there's not as much research | | | | the NLP "ten minute allergy process" by become |
| but we still managed to find some really interesting | | | | completely response-free. Over two years, the results |
| stuff, so hope you enjoy it!! | | | | reduced, as three of the seven regained some allergic |
| Hypnotherapy studies | | | | response. Interestingly, of the three who initially got no |
| Well there are massive amounts of research in this | | | | success with the allergy process, two became allergy |
| area and hypnotherapy has been found to be | | | | free following the use of other NLP techniques (eg |
| effective in reducing pain in studies where brave | | | | Time Line Therapy and V/K dissociation). In this study, |
| volunteers have been exposed to various not very | | | | the success of the 10 minute process outside the |
| nice stimuli such as painful heat or tourniquets around | | | | context of NLP generally was initially 70% and on long |
| their arms! On a more serious note, hypnotherapy has | | | | term follow-up 40%, and the success of NLP in |
| also been shown to reduce acute and chronic pain | | | | treating allergies was 100% |
| associated with illness and disease, promoting | | | | Of course, studies are important but what will be more |
| well-being and being linked to reduced depression | | | | meaningful to you as a practitioner is the results you |
| anxiety and stress. | | | | get in your therapy room! |
| 1. Domangue (1985) carried out a neurochemical study | | | | If you know someone who is interested in having |
| of hypnotic control of pain. Domangue found that | | | | therapy, please invite them to visit Other news! |
| depression was negatively correlated with levels of | | | | Free Events |
| serotonin and beta endorphin and that following | | | | This has been the first time People Building have run |
| hypnotherapy there were both clinically and statistically | | | | free events and they have been very successful, filling |
| significant decreases in depression, anxiety and pain | | | | the February training on the last free event. We had |
| and increases in beta-endorphin-like substances. | | | | one frosty night when the audience was so miserable |
| 2. Barabasz and Barabasz (1989) studied a sample of | | | | that we felt like vacating the room and leaving them to |
| 20 patients with a varied chronic pain syndromes. | | | | it!! In fact, we did a collapsed anchor technique that |
| They used a Hypnotic technique known as Restricted | | | | night to rid ourselves of any bad associations that we |
| Environmental Stimulation Therapy (REST). All of the | | | | had to the room!! We have met some great people |
| patients were initially rated as having low Hypnotic | | | | along the way and are looking forward to getting to |
| susceptibility on the Stanford Hypnotic Susceptibility | | | | know them even better, when training commences in |
| Scale (SHSS). Following exposure to the training | | | | February. We are running some more Free NLP and |
| technique, the subjects demonstrated significant | | | | Hypnotherapy tasters this year. There are no longer |
| increases in both SHSS scores and in pain reduction | | | | spaces left on February's practitioner training but we |
| when compared to controls. | | | | still have spaces for March. Those that attend the |
| 3. A study Gutfeld and Rao (1992) was conducted | | | | Free event will be entitled to receive the discounted |
| with 42 patients suffering from chronic headaches. | | | | price for training. |
| These patients, all of whom had not responded well to | | | | Forthcoming Dates: |
| conventional treatments, were split into two groups. | | | | Wednesday 22nd November 2006- Full |
| One received Hypnotherapy to relieve their daily | | | | Wednesday 13th December 2006 |
| headaches; the rest acted as a control group. The | | | | Saturday 20th January 2006 |
| Hypnotherapy group experienced reduced frequency | | | | Wednesday 28th February 2006 |
| and duration of headaches, cutting the intensity by | | | | Want a free Life coaching session? Our website is |
| about 30%. | | | | being set up with a life coaching questionnaire facility. |
| 4. Kuttner (1988) found that a Hypnotic approach | | | | Keep an eye on and submit your life coaching |
| emphasizing storytelling and imagery was significantly | | | | questionnaire to Karen or Adeline for a free one hour |
| more effective than behavioral techniques or standard | | | | session of life coaching. It really is free so tell your |
| medical practice in alleviating distress during bone | | | | friends! |
| marrow aspirations in young children with leukemia. | | | | Ha Ha Ha!!!! |
| NLP Studies | | | | How many paranoids does it take to change a light |
| What's interesting about the NLP studies is the variety, | | | | bulb? |
| here are just a few to whet your appetite! | | | | Why are you picking on me. I know this is about me. |
| Baxter, 1994, Journal of Clinical Psychiatry - "Clients | | | | How the hell did you know I needed to change a light |
| with obsessive compulsive disorder had raised activity | | | | bulb? |
| in neural networks inside the caudate nucleus of the | | | | Motivation |
| brain (demonstrated on PET scans of the brain). Drugs | | | | To think too long about doing a thing often becomes its |
| such as Prozac raise serotonin levels and the caudate | | | | undoing." |
| nucleus activity is thus reduced. Baxter found that | | | | - Eva Young |
| when clients repeated a simple reframe to themselves, | | | | We are what we repeatedly do. Excellence, therefore, |
| the Positron Emission Tomography scan showed the | | | | is not an act but a habit. |
| same raising of serotonin levels and the same lowering | | | | - Aristotle |
| of activity in the caudate nucleus. | | | | Gemma's food for thought…. |
| Buckalew and Ross, 1981, "Relationship of Perceptual | | | | I sometimes have clients come to see me in my |
| Characteristics to Efficacy of Placebos", reported in | | | | private practice who are put off by the fact that I look |
| Psychological Reports - Visual submodalities have | | | | young for my age. When clients express this concern I |
| been shown to affect kinesthetic states, for example | | | | usually reply with “You are welcome to find |
| room color has an effect on temperature perception | | | | yourself an older therapist and I would like you to |
| (Berry, "Effect of Coloured Illumination Upon Perceived | | | | consider whether quantity of years equates to the |
| Temperature", Journal of Applied Psychology 45/4) | | | | quality of the therapists skills.” Never be put off |
| and packaging color changes the effectiveness of the | | | | about the doubts that others may have about your |
| placebo effect. | | | | abilities, the day you are influenced by someone else's |
| "Awareness of Meaningful Sounds Under General | | | | doubt of you, is the day you doubt yourself. |
| Anaesthesia. "Theoretical and Clinical aspects of | | | | “No organisation represents more achievement |
| Hypnosis", Symposium Specialists, 1981 - "In one of the | | | | now, than People Building.” |
| clearest demonstrations of the [NLP/Milton Model] | | | | If you would like to subscribe to our newsletter, which |
| ability to communicate with a person's (literally) | | | | is published every fortnight, please send an email to |
| unconscious mind, Cheek induced 3000 fully | | | | info@peoplebuilding.co.uk with |
| anaesthetised patients to produce hand movements | | | | “subscribe” written in the subject box. |